Good news for WordPress bloggers. We now have a “Spam?” reporting option in our “Referrer” box. If WordPress thinks a referrer might be spam, a link will appear that we can use to report it. You can find more information here: http://en.support.wordpress.com/stats/#marking-spam-referrers
I have such an option for you-know-who today, and I’m marking it as spam.
A comment appeared in my moderation queue this morning from *Sem.* I won’t put it on this post because I don’t want an active link to the company on the blog and I don’t like what the company’s doing to my blog’s statistics. (And I’ll be going through the comments to edit any active links there.) Basically, though, the company has established a blog, which is supposed to be an introduction to its services. I suspect if you now google the terms *blog* and *the company name,* you can find the link if you’re so inclined. I am not, so I won’t. But I find censorship distasteful so I’m acknowledging the company’s visit to this post and the gist of its comment.
Also, “Consider The Sauce” received a reply from WordPress about his concerns with *Sem.* They indicated they are working on a way to let bloggers hide these visits. I’m not a techie, so even if they explained the process to me, I probably couldn’t understand it. Perhaps other hosts are doing the same. I still think it’s worth letting your host know how you feel about “Sem.* As the old expression goes, “The squeaky wheel gets the grease.”
By now, anyone who looks at their blog host’s stats has probably seen referrers from a company called “S-E*M)A!L-T+”. Basically, the company is doing what the tech-savvy call “referrer spam” with the intent that you visit its website and sign up for its SEO services. The effect on your blog or website? Your stats are now meaningless. Many of the views you receive are not from real readers in the real world. I’m not sure there’s anything we can do to stop it. But at the very least, I’ve reached the point where I’d like everyone to contact his/her blog/website host and ask them to block this company’s spamming. Why? Because any stats your provider gives you are now totally and completely worthless.
Even if this company is legitimate and above-board, it is compromising our ability to determine the effectiveness of our posts, links, and tags in reaching our intended audiences. What really catches the eyes of our readers? False “views” like this make it difficult or impossible to know. If you agree, try contacting your host and letting them know you want real statistics. Maybe then the hosts will make it a priority to block such spam and provide us with truly significant “statistics.”
After a drop-off in views of this post, I’m seeing an increase again these last two days. And most of the views appear to be from readers in the United Kingdom looking for information about you-know-who. I wonder if the company might be focusing on that part of the world right now. Still no reports of malicious actions, but if you want to be safe, it’s probably best not to click on the links or sign up.
Yesterday, I contacted WordPress support regarding semalt to ask if they had any information on the company. Following is the reply I received from staff member rootjosh:
It is hard to say.
If I were being suspicious, I would say that the company is crawling sites as a form of advertising to get people to do exactly what you are doing (noticing and being curious) in hopes that they would then sign up for its services. If I were being REALLY suspicious, I might think it was just a scam to get you to give out your email or FB info.
Or perhaps they are running some sort of legit spider crawl. Overall though, I don’t have a lot of faith in anyone who is advertising “search ranking” type services.
WordPress, at least, has not discovered anything malicious in regards to semalt. My instincts are to remain suspicious of such sites. As some commenters below have mentioned, semalt may be about data mining, spamming, or other activity that isn’t in our best interests. But for now, at least, the company doesn’t seem to be a true security threat.
That being said, it might be worth contacting your blog/website host to let them know how many of these “hits” you have received. This could be the beginning of a major phishing scam or a backdoor attempt to hack into the hosts.
I have to wonder about the company’s skills at Search Engine Optimization, though, when my simple blog post begins appearing at the top of search results for “semalt!”
I will keep semalt on my radar, and if I learn anything more, I’ll continue to update this post. Thanks to everyone for sharing your experiences, and please feel free to continue sharing them in the comments as well as any new information you might find.
ORIGINAL POST FOLLOWS
. . . using semalt (dot) com on my domain ( jmmcdowell [dot] com) today? And why? Thirty-one hits on my home page have come from this in the last hour.
Any ideas out there?
UPDATE 12/31/2013 — I’ve contacted WordPress Support to see if they have any information about Semalt. If I hear back from them, I will post the reply.